Beautiful is Just Another Degree of Terrible 


The aim of this project is to study how social and cultural everyday life issues can be translated within the fashion context to present a fresh point of view, in this case by bringing new attention to tradition. The collection concept is current, personal and helps me evolve through an exploration of my cultural heritage.

This project is a way to show there is an opportunity in a crisis for improvement. It can be expressed using one’s own cultural resources. It reflects confusion and disappointment among people especially in Greece and its youth. Youth needs to appreciate its cultural heritage and not to reject it by imitating foreign stereotypes. The economic crisis is a vital factor creating confusion but at the same time needing solutions. The new interpretations of Carnival values and symbolisms will be used as a medium to suggest solutions through the use of non-conventional materials.

The collection shows the transformation of a modern citizen to a Carnival daemon through 8 stages. It will present the need of the modern man to escape and go back to his roots for solutions. There is an emphasis on the cow bells sound and the movement of people in disguises. The bells are a very important element since they are used to wake up the forces of nature and disperse the evil.

The accessories produced challenge and push the boundaries of fashion with the mixture of different materials and textures together. Hardware materials (brushes and pendant drill cups) are used outside their everyday life context creating decorative surfaces - optical illusions of constructed 3D textile using diverse objects. Softer materials contradict the roughness of the hardware textures creating a similar effect such as religious trimmings.


Photographer Nikolas Ventourakis

Model Claudia Devlin (Premier)

Hair stylist Stelios Chondros

Make up artist Kristina Ralph 

Using Format